Andrew Peters

Google Ad Grant for Churches: How to Get $10,000/Month in Free Advertising

Google Ad Grant for Churches: How to Get $10,000/Month in Free Advertising google ad grant for churches featured

Google gives nonprofits $10,000 per month in free advertising. Your church almost certainly qualifies. And almost nobody is using it. If you have never heard of the Google Ad Grant for churches, here is the short version: it is one of the best-kept secrets in church marketing. It puts your church at the top of […]

Church Branding 101: More Than Just a Logo

Church Branding 101: More Than Just a Logo church branding 101 featured

Your church brand isn’t your logo. It’s the feeling someone gets when they pull into your parking lot, visit your website, sit through your service and flip through your bulletin. All of those should feel like the same place. And for most churches? They don’t. Church branding is one of those topics that makes ministry […]

What Dads Actually Want to See on Your Church Website

What Dads Actually Want to See on Your Church Website what dads want on church website featured

A first-time dad visiting your church website isn’t looking for your mission statement. He’s not reading your pastor’s bio. And he’s definitely not scrolling through a photo gallery of last year’s women’s retreat. He’s looking for three things. And if he can’t find them in about 30 seconds, he’s gone. Here’s what a church website […]

Father’s Day at Church: How to Plan Your Digital Campaign

Father’s Day at Church: How to Plan Your Digital Campaign fathers day church digital campaign featured

Father’s Day doesn’t bring the crowds Easter does. But the dads who show up that Sunday are usually the harder ones to reach all year. That makes father’s day church outreach one of the most overlooked missional opportunities on your calendar. Most churches treat Father’s Day like a footnote. A quick shoutout from the stage, […]

How to Grow a Small Church: 15 Practical Ideas That Actually Work

How to Grow a Small Church: 15 Practical Ideas That Actually Work how to grow a small church featured

Most church growth strategies are written for churches that already have a full staff, a marketing budget, and 200 people in the seats. That is not helpful when you are running a church of 50 with one part-time admin and a worship leader who also runs the sound board. Here is the truth: small churches […]

Church SEO: The Complete Guide to Getting Found on Google

Church SEO: The Complete Guide to Getting Found on Google Woman looking frustrated at laptop in cafe

Someone in your city is going to search “church near me” this Sunday. They will scroll through three or four results, pick one that looks welcoming, and show up. That is the entire decision process. No brochure. No phone call. Just a Google search and a gut feeling. Church SEO is how you show up […]

Church Website Design: The Complete Guide for Non-Designers

Church Website Design: The Complete Guide for Non-Designers Family greeting others inside church sanctuary

Your church website doesn’t need to win a design award. It needs to do one thing: make a first-time visitor feel like your church is worth showing up to on Sunday. That sounds simple. But if you’ve ever stared at a blank page in a website builder, cursor blinking, wondering what font to pick or […]

Free Church Websites: What You Get (And What You Give Up)

Free Church Websites: What You Get (And What You Give Up) Woman working on laptop inside church hall

There are genuinely free church websites out there. Nobody is lying to you about that. Wix has a free tier. Google Sites exists. WordPress.com lets you publish without paying a dime. If your church needs something online today, you can get it for zero dollars. But “free” has a cost. It just doesn’t show up […]

Mother’s Day at Church: Your Digital Outreach Checklist

Mother’s Day at Church: Your Digital Outreach Checklist Families seated in church during Sunday service

Mother’s Day is the second-highest attendance Sunday of the year. Right behind Easter, right ahead of Christmas Eve. Families show up. Visitors show up. People who haven’t been to church in months show up because Mom asked. And most churches do absolutely nothing to capitalize on it. No updated homepage. No targeted ad. No follow-up […]